Julia Borges Vasconcellos

Julia was born in the interior of Espírito Santo and now lives in the capital, Vitória. She has a degree in Social Communication and a master's degree in Social Sciences with a research emphasis in the area of Digital Marketing and how it can be performed in a more creative way. He completed his studies at the Federal University of Espírito Santo.

Since his college years, he began working with creative content, research, development and analysis of digital marketing campaigns. His enthusiasm has always been to make marketing a creative way to use his skills of observation and analysis of the most varied circumstances. In recent years, he has specialized in creative marketing and prioritized projects that truly offer value to users.

His interest in online gaming stems from a long-standing passion for e-sports . In addition to closely following competitions, Julia is also an avid gamer of various titles. As such, it fits perfectly with the New ZealandCasinos digital marketing team and our goals.

Julia began her professional career working in companies and brands that helped her develop an in-depth knowledge of the expectations of different types of users within the iGaming niche. In these projects, she developed and implemented several ideas in accordance with the most current trends in the area, such as e-sports. She also had the opportunity to handle the creation of content and creative material, collaborating with copywriters, programmers and designers.

Working remotely for foreign companies, Julia can research and understand diverse audiences to develop relevant content and in accordance with what is expected by users. Her inclination to the world of technology led her to work for three years in website managing , overseeing from independent platforms. His job during this time was to create space for brands to grow organically and engage with their respective audiences.

In this sense, Julia already carried a lot of experience when she started working at New ZealandCasinos in early 2018. Today, she integrates the marketing team of our platform as website manager . Her skills and enthusiasm for technology, marketing and esports make her an indispensable part of the growth of New ZealandCasinos.

Led by Yumma, our Chief Marketing Officer (CMO), Julia works alongside Victoria and Yasmin in the new ZealandCasinos marketing team. Thanks to them, the excellent content produced by The New ZealandCasinos team reaches the right people, that is, interested in the casino games and online betting in New Zealand.

His responsibilities include checking statistics and analyzing the data of the digital marketing ventures carried out by the team. This is important to identify exactly the tools and projects that are giving results and those that are not.

Julia is also responsible for publishing and updating the content produced by the new ZealandCasinos creative team. In addition, it works together with the programming team to solve as soon as possible possible errors that may arise during the use of the site.